FMCG distributor intelligence by country.

Bananar ehf.

Iceland's largest importer and distributor of fruits and vegetables. Operates as a specialized subsidiary of the Hagar group, ensuring the freshest produce is sourced directly from global markets for Hagar's retail chains.

Danól hf.

A leading wholesaler of food and specialty products for supermarkets and shops. They represent major international brands across food, cosmetics, and specialty divisions, with a strong emphasis on quality and food safety compliance.

Distica hf.

Primarily a pharmaceutical distributor, but also a leading player in distributing consumer goods and health products to businesses. They manage purchasing, import, and logistics for a wide range of food-adjacent FMCG.

Eimskipafélag Íslands hf.

While primarily a shipping company, Eimskip is one of the two main arteries for all imports into Iceland, managing the full cold chain and logistics for food importers and retailers. A crucial operational partner.

Garri ehf.

A major service provider specializing in the import and distribution of food products, packaging materials, and hygiene solutions for the HoReCa sector (restaurants, hotels, public institutions). Known for having professional chefs on their sales team.

Hagar hf. (Aðföng / Bónus / Hagkaup)

The largest retail group in Iceland (approx. 48% market share). Their internal unit, Aðföng, handles all centralized importing, warehousing, and distribution for Bónus, Hagkaup, and other Hagar entities, making them the single largest importer.

Innnes ehf.

The largest importer and wholesaler in Iceland, focusing on high-quality food products since 1987. They are a crucial partner for international brands, providing full-service distribution, including ambient, chilled, and frozen logistics, to all channels.

ÓJ&K-ÍSAM

One of Iceland's leading and oldest wholesalers (est. 1906). Formed by a merger of Ó. Johnson & Kaaber and ÍSAM. They import a diverse selection of products, specializing in dry goods, frozen food, and extensive coffee solutions for HoReCa.

Samkaup hf. (Nettó

Supermarket/Discount/Regional/UK Imports

Samskip hf.

The second of the two main shipping and logistics arteries for Iceland. Samskip handles massive import volumes, providing end-to-end cold chain, freight forwarding, and import services for the country's food supply.