articlepricing strategyFeb 4, 2025
Pricing Power Playbook for FMCG Brands
A practical framework for improving margin without sacrificing volume in competitive FMCG categories.
#pricing#margin#trade-promotion#fmcg
Pricing Strategy
Frameworks for profitable pricing, pack architecture, and margin protection.
Knowledge
videopricing strategyApr 2, 2025
FMCG Pricing Architecture Explained
Break down price ladders, pack roles, and elasticity signals for FMCG growth.
#pricing#fmcg#margin
Jobs
Revenue GrowthSeniorFull-time
Revenue Growth Manager
Dublin, IE
Lead net revenue management and pricing strategy across brand portfolios.
Shop Resources
course€349
FMCG Revenue Growth Sprint
A practical RGM sprint program for commercial teams.
ebook€49
The FMCG Pricing Handbook (eBook)
A practical handbook to design profitable price-pack architecture.