FMCG by Alex logo
ebook€49

The FMCG Pricing Handbook (eBook)

This eBook includes pricing frameworks, category case studies, and implementation checklists for FMCG commercial teams.

Buy NowMore in this category
Image placeholder: /images/products/pricing-handbook-1.jpg
Image placeholder: /images/products/pricing-handbook-2.jpg

Features

  • 110 pages
  • Editable framework templates
  • Real FMCG case breakdowns

FAQ

Is this suitable for beginners?

Yes, but best suited to junior-to-mid commercial teams.

Is there a team license?

Yes, contact us for multi-seat licensing.

Related knowledge

Browse all
articlecategory managementAug 28, 2026

Your Product Just Got a School Report

Under BPOM Regulation No. 10 of 2026, Indonesia has introduced front-of-pack Nutri-Level grading. Here is how sugar, salt, and fat grades (A to D) will turn reformulation into brand strategy, category management, and a front-of-pack marketing battle.

#nutri-level#bpom#reformulation#front-of-pack-labelling
articlepricing strategyAug 7, 2026

The Weather App Has Joined the Sales Meeting

How heatwaves and weather volatility are quietly rewriting FMCG forecasting, demand planning, revenue growth management, pricing, and supply chains.

#weather-forecasting#demand-planning#revenue-growth-management#supply-chain